Brand Success and Growth
Choosing to work with Windfall Partners means partnering with a team that brings over 60 years of combined expertise in the FMCG sector. Our senior leadership has a proven track record of managing brands worth over £100 million, ensuring your brand receives the strategic insight and market knowledge it deserves. A success of over 65,000 distribution points across our portfolio demonstrates we have the reach and capability to significantly expand your brand’s presence.

Trust Windfall Partners to drive your brand’s growth and success with our unparalleled experience and extensive network.
Exclusivity is a cornerstone of our commitment to our clients. We never work on two competing brands simultaneously, ensuring that our focus and resources are dedicated solely to your success. When we work with your brand, you can trust that our efforts are entirely aligned with your goals. Your brand’s growth and success are our top priorities, and we work tirelessly to achieve them.

Jack Daniel’s brand was founded in 1865 and is an iconic brand with a global reach.
Exclusivity is a cornerstone of our commitment to our clients. We never work on two competing brands simultaneously, ensuring that our focus and resources are dedicated solely to your success. When we work with your brand, you can trust that our efforts are entirely aligned with your goals. Your brand’s growth and success are our top priorities, and we work tirelessly to achieve them.
ALL THE FUN AND THE FLAVOUR, NONE OF THE SUGAR!
Your nostalgic childhood flavors, now in a playful, Low Kal, Gluten-Free, and Keto-friendly drink. Our innovative printed can tops are a first in Europe, making it a 100% recyclable product. With 6 delicious flavors available and more on the horizon, Candy Can is the brand to savor and enjoy!


If you can’t reuse it, refuse it!
Quench your thirst with Bottle Up, the eco-friendly water brand that keeps you hydrated while caring for the planet. Our reusable bottles are not only stylish but also help reduce plastic waste. Enjoy crisp, refreshing water sourced from natural springs, perfect for any occasion. Choose Bottle Up and make a positive impact with every sip!

T. Cimolino – CMO
“Chris – you and your team have grown this brand to the highest heights of forecasted growth and placement! – Amazing job with the intervening pandemic and supply chain and inflation hurdles. A true professional accolade in your cap elevating you to a sui generis. Even helping to find, manage and onboard a new local manufacturing plant…”

A. Eversden – Owner
“We hold Windfall up as the perfect model for pioneering a brand in any market. The complete service solution they offer has been instrumental in unlocking and then delivering on wins we have had in the UK. The roads has been rocky but the can do approach of the team is something we cannot afford to do without. ”